Webinar on-demand.
Capitalising on the eCommerce boom: how to maximise a Brand’s visibility on Tesco.com

The pandemic accelerated the growth and adoption of grocery retail eCommerce, making Retailer-owned websites a better place to reach potential customers than ever before. Tesco, with its 36% share of the online market, is the UK’s largest eCommerce grocery retailer attracting on average, 67 million visits, from 25 million unique visitors, every month. Ensuring a Brand’s products are visible onsite is crucial for future success.

Join dunnhumby experts Uche Ofili, Head of Agencies and Salvatore Pendino, Media Consulting Manager as they share;

• An introduction to Retail Media
• What is Relevant Sponsored Search and how does it work?
• The importance of search at the online point of purchase
• Campaign best practices and optimisation techniques
• Case studies showcasing how Brands have utilised Relevant Sponsored Search to win on Tesco.com

This webinar took place on 28th April 2022 and is aimed at a media agency audience.